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To create lasting brand impressions that will help transform our clients' target consumer into loyal customers.
Criterium is a group of event marketing and promotion specialists with international backgrounds and experience.
We pride ourselves on understanding our clients’ brands and delivering their message to their target consumer in innovative ways.
We believe that the best way to cut through competitive clutter and reach the consumer is to have them experience brands first-hand where they are most receptive.
We Create Experiences
Deliver Brand Messages
Build Word of Mouth
Our Advantage - Why Criterium?
After working for some of the largest event marketing and advertising agencies in the world, we decided to launch our own agency with the following in mind:
► Create an agency that doesn't discriminate: We've worked for agencies that would only take on clients with budgets of $500k or more.... well excuuuuse us! Don't small and medium size companies need marketing too?
► Bring our clients the experience of a large agency without all the fat. What does that mean? Large agencies budget time for upper management (layers of fat) and offices in large, expensive cities and pass those expenses on to their clients. We're strategically located in Springfield, MA (1 hour from Boston, 2 hours from NYC)
We have experience working for companies large and small. Click here to check out our client list
Before we created Criterium we were managing multiple programs for the following clients:
» The Coca-Cola Company
» Nike |
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